Why & When Should you Do White Label?
Another option for you wishing to start your own cosmetics brand is white
label
For a small brand or start-ups the advantages of using white label labs
include no development costs, low minimums and no concerns about
limited supply.
The manufacturing company maintains a supply of
products and all a brand has to do is apply its custom packaging and
labelling to make the product their own. An individual can choose any
combination of products, package them as they see fit and sell them
under their own brand label. In a sense the brand is a curator rather than
a creator.
White label is also a great way for beauty salons, boutiques and single
stores looking to add value to their business. Order quantities are small
and there’s little concern regarding formulations; all a client needs is an
idea of what products they want to distribute.
If you are a saloon or a small online player then probably white label is the
way to go! All you need is to come and talk to us!
