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personal care business.
Why & When Should you Do Private Label?
Starting a beauty business has never been easier and sometimes it seems
that a new cosmetics brand emerges almost every week. Major brands,
bloggers, influencers and celebrities are all creating and releasing their
latest products in the hope of capturing a share of a multi-billion dollar
industry.
Private label products are created and made by a manufacturer (like us)
who then allows others to sell them under their respective brand name. A
manufacturer will make products to be sold under another company’s
label. The manufacturing company retains control over the product
(specifications, quality etc.). In other terms, the manufacturer remains
the owner of the products, which are positioned as a low-cost alternative
to well-known products of the same or different brands.
One of the great advantages of using a private label lab is the ability to
adjust a formula to give the brand a USP. Seeing a trend in the market
towards a particular ingredient the company can adjust or re-formulate a
product quickly.
So if you are looking for an end to end solution for launching your beauty
line and have thoughts as how the end product shld look, feel & smell then private label is the path forward.
we as manufacturers will help you from scratch aka formulation as per
your thought process to help in designing the labelling & packaging and
getting the FDA approval. In short we will work with you on the drawing
board to the final launch of the product.
Reach us to explore possible synergies and to understand how do we
work with our partners.
